Geoffrey MacDougall

See what’s actually there. The top half shows performance — how they want to be seen. The bottom half shows formation — who they are, what they trust, and what they still need to prove. The top half tells you how to enter the conversation — their frame of self-importance. The bottom half tells you… Continue reading How to Read a LinkedIn Profile

Funders on Fundraising: A New Podcast on How Fundraising Really Works Most fundraising is misunderstood. It’s treated as performance—polished and polite, built around the idea that merit rises and money follows. But anyone who’s spent real time in the work knows that’s not how it happens. Decisions get made in quiet conversations long before a… Continue reading Launching the Podcast!

[AI-assisted for speed.] No one in the history of time has ever given money to a deck. Do not write one. Do not ask for one. Resist the urge. I can’t count the number of times I’ve watched people make this mistake. When you ask a fundraiser for a deck, you’re not helping the fundraiser,… Continue reading Funders: Never Ask for a Deck